Top Beauty & Cosmetics Websites in Austria

Name: Top websites in Austria (Beauty & Cosmetics)
Creator: Semrush
License: https://smr1.webtoolz.in/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Austria, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

notino.at

416.54K

35.25%146.84K

64.75%269.7K

↓30.24%

↑3.31%

Direct

douglas.at

393.72K

26.2%103.15K

73.8%290.57K

↑31.71%

↓3.08%

Direct

treatwell.at

303.38K

27.53%83.51K

72.47%219.87K

↑3.57%

↓1.74%

Direct

rituals.com

140.84K

13.79%19.43K

86.21%121.41K

↑85.99%

↓29.77%

Direct

flaconi.at

135.24K

39.31%53.16K

60.69%82.08K

↓23.72%

↓10.2%

Direct

parfumo.de

126.01K

63.03%79.42K

36.97%46.59K

↓40.11%

↑54.61%

Direct

parfumdreams.at

117.51K

15.8%18.57K

84.2%98.94K

↑36.36%

↑51.22%

Direct

easycosmetic.at

111.17K

31.48%35K

68.52%76.17K

↓28.48%

↑50.76%

Direct

ringana.com

97.78K

27.73%27.12K

72.27%70.66K

↑55.39%

↓21.18%

Direct

fragrantica.com

55.32K

42.11%23.3K

57.89%32.02K

↓2.52%

↑1.44%

Search

fragrantica.de

48.2K

27.6%13.31K

72.4%34.9K

↓14.9%

↑45.06%

Search

kikocosmetics.com

40.97K

18.4%7.54K

81.6%33.43K

↑841.79%

↑95.83%

Search

marionnaud.at

39.46K

45.06%17.78K

54.94%21.68K

↓6.55%

↓65.51%

Direct

yves-rocher.at

36.23K

21.01%7.61K

78.99%28.62K

↓22.88%

↑14.03%

Direct

larocheposay.de

35.92K

11.43%4.11K

88.57%31.82K

↑380.46%

↓35.16%

Direct

xerjoff.com

35.39K

3.24%1.15K

96.76%34.24K

↑195.65%

↓9.89%

Search

yesstyle.com

31.66K

35.21%11.15K

64.79%20.51K

↓9.42%

↑61.18%

Direct

parfumgroup.de

29.77K

16.7%4.97K

83.3%24.8K

↑37.18%

↑28.63%

Direct

cosmetic-gallery.at

29.68K

3.34%991

96.66%28.69K

↑183.27%

↑68.58%

Direct

manucurist.com

29.12K

1.72%502

98.28%28.62K

↑76.97%

↓19.77%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Austria on July 2026

As of July 2026, notino.at leads Beauty & Cosmetics in Austria with 416.54K monthly visits. Its audience skews mobile-first (35.25% desktop / 35.25% mobile), and traffic is down month over month -30.24% and up year over year 3.31%. douglas.at holds second with 393.72K visits and a mobile-leaning mix (26.2% desktop / 73.8% mobile), while treatwell.at ranks third with 303.38K visits.

Across the leaders, e-fiore.pl is the most mobile-first (100% of visits), whereas e-dvertising.at is the most desktop-reliant (100%). Momentum favors makeupbymario.com in the latest month (700,700%), while pure-beauty.at shows the steepest pullback.

Acquisition patterns also differ: notino.at is driven primarily by search, notino.at by direct, and notino.at by referral; overall, 74 of the top 100 sites are direct-led, 22 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Austria